PinnedGoodreads’ Has Untapped Promo Opportunities for Smaller Publishing HousesA thought paper on the niche platform Goodreads.Jun 5, 2021Jun 5, 2021
Society6 and Moya Mawhinney; A Dream PartnershipMoya Mawhinney is not a name you’ve likely heard, but one you are likely to learn in the coming years. A mid-tier Zillenial (in between Gen…Jul 24, 2021Jul 24, 2021
Book of the Month’s Keen Understanding of their Target Audience: & Why It WorksBook of the Month, originally formed in 1926, underwent a complete rebrand and overhaul in 2015. Their new model is the one they’ve stuck…Jul 3, 2021Jul 3, 2021
Glossier Best Practices on InstagramGlossier paper for Intro to Social Media class on best practices.Jun 12, 2021Jun 12, 2021
The Rise and Fall of the Vine EmpireVine’s impact on digital history is far-reaching and important. #ufcjconlineMay 15, 2021May 15, 2021